by Linda Hunt | Jul 27, 2026 | Articles, Financial Architecture, Leadership, Pricing, Systems Thinking
In my last article, I talked about the three places pricing falls apart: the conversation, the work, and the structure. For many business owners, that realization creates an uncomfortable question. If I can see where pricing is breaking…why does it keep...
by Linda Hunt | Jun 22, 2026 | Articles, Pricing, Systems Thinking
Most pricing problems don’t start with the number. They show up after. In the way work expands. In what gets included without being defined. In how much is delivered compared to what was agreed. That’s why pricing can feel so difficult to fix. You change...
by Linda Hunt | May 25, 2026 | Articles, Pricing
You’ve already done the work on your pricing. You’ve run the numbers. You’ve adjusted your rates. You’ve made sure it makes sense—on paper. And still, it doesn’t hold. It shifts depending on the client. It changes inside the work. It feels solid in one moment—and...
by Linda Hunt | Nov 25, 2025 | Articles, Pricing
The Myth We Need to Kill Let’s get one thing straight: pricing has nothing to do with your “worth.” You are not your rates. You are not your invoices. You are not the number you say out loud on a client call. And yet, almost every pricing...
by Linda Hunt | Oct 14, 2025 | Articles, Bookkeepers, Pricing
Automation won’t save you. Outsourcing won’t sustain you. Your edge isn’t cost—it’s clarity. The Pressure Bookkeepers Face Bookkeepers today are caught in the crosshairs of change. On one side, business owners look at bookkeeping as an expensive line item and start...
by Linda Hunt | Sep 18, 2025 | Articles, Pricing
Introduction: The Hidden Cost of Discounts For many entrepreneurs, discounting feels like a small, generous gesture. You think you’re meeting the client where they are, making it easier for them to say yes, or building goodwill. But the truth is this:...
